| Photo Larry Vincent/generated in Midjourney |
behavior
Flatter, Faster, Smarter: The New Shape of Work
Wednesday, June 18, 2025
Despite layoffs and AI anxiety, a smarter, leaner future of work is taking shape.
Previously
Larry Vincent/generated with assistance of OpenAI’s DALL·E.
behavior
The Market for Human Connection Is More Complicated Than We Think
We don't need better connection apps—we need the courage to leave our comfortable cocoons.
Tuesday, April 15, 2025
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Larry Vincent/Illustration generated with the assistance of OpenAI’s DALL·E.
personal
The Edits Are Theirs. The Story Is Still Ours.
In a time when diversity is being sidelined and queerness increasingly policed, this is a call to own our stories and confront the rebranding of our rights.
Tuesday, April 8, 2025
Larry Vincent/Midjourney
branding
Pride and Principle
Aligning a brand with a cause requires a lot more than rainbows and media buys.
Friday, June 23, 2023
innovation
Positioning a Vision
Apple's introduction of Vision Pro provides a case study on the art of reframing expectations to cross the chasm.
Saturday, June 10, 2023
culture
The Reality of Writing
One month into the WGA strike and many are questioning the value of writers on a cultural landscape that has plenty of alternatives for consumer attention.
Friday, May 26, 2023
Midjourney
branding
HBO Ghost
HBO Max is about to be rebranded as 'Max'. Is this a shift towards commonness or a bold marketing gamble?
Saturday, May 20, 2023
Midjourney
consumer-behavior
The Dark Triad
What a rise in stories about antiheroes tells us about consumer psychology.
Friday, May 5, 2023